Double Opt-In For WordPress
Many, many, many moons ago I spoke about DIY E-Mail Marketing - specifically whether to do it in-house or use a third-party e-mail marketing company.
Rather than re-hash the entire post here, one search term that keeps coming up again and again in my stats is “double opt-in for wordpress” so it appears that there are quite a few people that would rather handle some level of their e-mail marketing in-house. There is absolutely nothing wrong with this. There are definately some pros and cons of DIY when it comes to e-mail marketing, but it can be done cleanly if you so desire.
Here are OIBO we use a fantastic little plugin from Watershed Studios called WordPress Email Notification Plugin. In fact if you look waaaaay up at the top right of the page you’ll see a place where you can sign-up for blog alerts. I’m running his script on the site.
Here is where the plugin was initially announced on Watershed Studios’ Blog.
The script is very easy to set-up and work with.
What I like most about the script is that it does provide you with a method of double opt-in for your WordPress install.
To manage my subscribers, I click on the WP Manage link and then on “Email Notification”.

The admin area is selft explanatory. If you’d like to see who has subscribed and confirmed their e-mail subscription, simply click on “Remove Addresses” to get a list of all your subscribers.

Bad Mo! I didn’t confirm my subscription!
Want to e-mail all your subscribers? Simple…

Simple, no?
Finally you can set your preferences/settings as well…

The only thing I find kludgy with this great plugin is that if I want to change the content of the message, I need to edit the plugin and make my changes there. If you’re a webmaster that does not want to mess with the workings of a plugin, you may not like this plugin.
I find that it is very light-weight and does what I need it to do. It doesn’t handle any type of tracking etc., but that can be done quite easily.
If you know of a better plugin out there that can handle double opt-in for wordpress, and is (preferably) free - drop me a line so that I can try it out and provide a review here.

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Comments
Hi Andy,
Yes - I recently upgraded the blog to 2.5.1 and it appears to be working fine. The plugin is very simple, so there really shouldn’t be any issues with Wordpress…
Famous last words.
Mo
Just discovered your blog, through this post - great, great post, thanks for sharing. And… super, duper blog! I’m sharing this information with my audience, you’re a great resource.
Thanks!
Maria Reyes-McDavis
Hi Maria,
Thank you! Yes, we think the blog is super-duper as well. Thank you so much for sharing with your audience! Just taking a quick peek at your site, I can tell that it needs to be in my Google Reader!
Regards,
Mo
Hi,
First of all, thanks for your instruction. Many bloggers will find this very useful.
I found that you’re writing about setting up opt-in form in Wordpress.
I just developed my own opt-in plug-in for Wordpress and I’m giving away for FREE.
With this plug-in, you will be able to setup your own opt-in form within 5 minutes!
If anyone interesting, please visit http://www.fasterinternetmarketing.com/FasterIM-OptIn/
Thanks you,
Seree - Welcome and thanks for the note! We will certainly check out your plugin. Once we’ve had a chance to try it, we’ll post our results.
Based on what I’ve seen on your site, it definately looks to be more powerful that other solutions out there - but we’ll try it out first.
One suggestion that I do have, is to have someone that speaks English as their first-language proof your copy. I spotted quite a few mistakes in grammar, and spelling.
Robert



That looks just like what I need for a couple of my sites. Do you know if it works OK with WordPress 2.5?