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List building is a process that allows you to build up a group of people who regularly read the emails you send them, the newsletters you write and/or sign up at your blog. You have to be effective at driving up your followers to see results. There are many ways to do this.
First, be sure you have made it easy for those who come to your blog or website to sign up for your list. There should be an easy notation or even a box that alerts them to your list. This way, they have access to it.
Next, consider special offers. To build your list, you will need to find a reason for people to sign up. Here are some ideas:
· Offer a free informational packet giving them information they most likely would like to have.
· Offer free advice through email for a week if they sign up for your newsletter
· Offer free programs
· Give away a product or service, somehow related to your website or topic
· Provide a discount on a service or product you are selling
These are all easy ways to get your list built up. Sure, no one likes to give things away without actually seeing an immediate return on your profit. The key here is to know, though, that list building is not always about the immediate return. It is about the long term return on your investment. Giving away free products now gives you a list you can sell to for years and years to come.
Abrahams, Mark A. “List Building Means Income Generation – But How?.” List Building Means Income Generation – But How? EzineArticles.com. http://www.ezinearticles.com/?List-Building-Means-Income-Generation—But-How?&id=2041862