Optimal Length of Articles


If you are using articles as one item in your tool box to make money, you should be concerned with the optimal article length.

As you write articles, you need to keep one thing in mind – why are you writing the article?  Hopefully the answer is clear – to drive visitors to your website.  Your article should provide information, but also be a teaser to what the reader will get if they visit your website.

When writing articles to drive traffic to your website, make sure that it is a length that is optimal for search engine optimization.  Articles that are as short as 200 words or as long as 500 words should fit into this category.

Even if search engine optimization is not your goal, it is still a good idea to keep your articles at this length for your reader’s sake. They are likely to not finish your page if it is any longer. This could leave them with only half of the information you wanted them to have or leave them with the impression that your site is too “wordy”.

Most readers do not read a website page as they would a book, so the shorter the better even if this means splitting one long idea into 4 or 5 pages.  In fact using this technique will ensure that you have several articles and/or posts for your blog.  If you use this technique ensure that the post and/or article stands up by itself — it is fine to refer to the previous article/post but it should be understandable by teself.  If you will run the article/story as a series, then be sure to label them so that the reader can pick and choose which part they want to read or so they know what is coming up next to help them determine if they want to continue reading.


Internet Marketing

About Rob 'n Mo

I'm a man of mystery. I like anonymity, but on the WWW there is not much of it...
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