Use Yahoo! Answers to Drive Targetted Traffic to Your Site


James Brausch recently ran a 24 hour special on his blog for a product called Getting Evergreen Site Traffic With Yahoo Answers.  While I’m not providing the process to perform the task, what I am providing here is information on Yahoo! Answers and how it will drive targetted traffic to your site.

What is Yahoo! Answers?

Yahoo! Answers is like one HUGE FAQ on thousands of different topics.  Yahoo claims to have more than 21 million unique users in the U.S. and 90 million worldwide.  It is the largest knowledge-sharing community on the web.

That’s good for me, and you.

Yahoo! Answers is an online community where anyone can ask and answer questions on any topic. 

The visitors you get from Yahoo will be highly targetted because they are looking at your site and you since you are one of the experts that responded to their question!

Yahoo AnswersHow does it work?

Simple.  You need a Yahoo! Answers ID — though you could use your Yahoo! e-mail address as one, various articles that I’ve read suggest that you should not put that account into any jeapordy.

Once you create your account, you can create an avatar.

You’re done. 

Next start looking for questions to answer.

As I’m in the Internet Marketing/Internet Business area, I will look for answers in those areas.

To the left is a high-level view of the categories that are currently in use on Yahoo! Answers.  You can drill down into any of the categories. 

Below I have drilled into the Business & Finance category and hilighted the areas that I would be able to give good answers to:

Yahoo Answers

Of course you are not limited to these areas, you can answer questions on any category you choose.

Once you’ve registered and selected your cateogry, and sub-category it’s time to search for questions.  Here is what the main screen of Yahoo! Answers looks like:

Yahoo Answers

Yahoo Answers

Here I’ve selected the “Advertising & Marketing” sub-category.  Notice the questions – it’s in the tab marked “ANSWER Open Questions”.

Lets drill into ne of the questions that has answers in it already:

Yahoo Answers

If a question is still open, then you can certainly answer it.

So how do you get TRAFFIC to your site?

Here is the answer template:

Yahoo Answers

#1 – Your answer goes here.  Yes, you can enter URLS in here as well.

#2 – What is the source of the answer?  Again you can enter your URL here.

#3 – Click on PREVIEW to preview the answer, then you will have the option to post the answer.

It is that easy!

Now based on my research, some say to not post your URL on every answer and others say it is fine.  One site suggested 1 URL for every 5-7 answers which is between 15% and 20% of the time. 

The key is to not appear to be spamming.  If you are able to reply to 2-3 questions daily then it should be fine if during a week you only include your URL on 5 posts (total of between 10 and 15 posts).

As you gain expertise in one category, it would be beneficial to create another profile for another area/category and lead readers to a different site.

I have just started working with Yahoo! Answers (I replied to about 15 questions by this posting) and will share my results in a protected post soon.  Please note that only visitors that subscribe to my ALERTS will get the password to the protected posts.



About Rob 'n Mo

I'm a man of mystery. I like anonymity, but on the WWW there is not much of it...
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