Why you need Article Marketing

Posted by Rob 'n Mo

February 11, 2008

Hi,

So you have set-up your blog, and are blogging daily but now you are told that you need to post articles, but are questioning the reasons for it.

There are several reasons why you need to write articles. Regardless of how you are running your business - entirely online or it is a bricks-and-mortar operation you need an article marketing strategy. If you are not marketing your business, then you are missing out on a huge market out there.

Article Marketing Reason #1: It is FREE. Advertising is an expense, whether that be the expense of blogging daily or hiring someone to write articles for you, there is a cost associated to it. If you can sit down for as little as one hour every day and write 2-3 articles then in one month you have as many as 60-90 articles. You can use these articles as posts on your website (or vice-versa) and submit these to the thousands of article directories out there. Imagine this - you submit your article to 100 directories (lets be very conservative) using a article posting service or tool. Lets say it’s picked up by 10 webmasters who publish it to their lists. Each list has 100 people in it — you’ve now exposed yourself to 100 x 10 or 1,000 prospects! Even if 10% of the people click on the resource box links that’s 100 more people visiting your site that you didn’t have before — and it only cost you a few hours work.
Article Marketing Reason #2: Article marketing brands your business. Why have some people in Internet Marketing or Internet Business become so well known? They’ve had strategies in place, and executed their strategies well. Like the example I gave you above - you get your name out to thousands of people. You are getting your name out there.
Article Marketing Reason #3: Article marketing makes you an expert. Write articles about the subjects you know well and you will quickly become known as an expert in your field.
Article Marketing Reason #5: Article marketing creates back links to your website. Back links to your website are good and you will want lots of them. Back links help boost your rankings in the search engines, thus gaining more exposure for your website.

Do you still need more reasons? I hope not.

Get started right now - you can post your article to my Article Directory and I will approve them almost immediately.

Regards,

Mohamed

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